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📱 Primary Order App

Book Orders 2x Faster. Hit 40% More Outlets. Live in 2 Days.

Your reps miss SKUs. Schemes never reach outlets. You find out at end of day. GoSales auto-applies every scheme, guides every order, and gives you live visibility — from day one.

No setup cost · Go live in 2 days · No credit card required

GoSales SFA — field force automation dashboard

SKUs Get Missed. Schemes Go Unapplied. Orders Are Always Wrong.

Most field sales teams still take orders on paper, WhatsApp, or memory — and it costs you accuracy, speed, and revenue every day.

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Orders booked wrong, SKUs missed

Reps rely on memory or handwritten forms. Wrong quantities, missed SKUs, and pricing errors are only caught after the order reaches the distributor - by then, it's too late.

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Schemes not applied, promotions wasted

Your trade promotions exist on paper but never reach the outlet. Reps don't know what applies where, and manually calculating offers mid-visit doesn't happen. Distributors and retailers both lose out.

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No visibility until end of day - or later

Managers have no idea what's been ordered, which outlets were covered, or how reps are tracking against targets until reports trickle in hours later. Decisions get made on yesterday's data.

ORDER TAKING

Book Orders Faster at Every Outlet

Reps capture orders directly on their phones with real-time pricing, live stock availability, and guided product lists - no paperwork, no missed SKUs, no follow-up calls to confirm what was booked.

  • ✓Order flow guides each rep through full SKU range
  • ✓Offline-first — works without mobile data
  • ✓2x faster order booking vs. manual process
  • ✓Zero missed SKUs per outlet visit
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Real-time GPS tracking — live field map with rep locations and route status
SCHEME & PROMOTION MANAGEMENT

Apply Every Scheme at Every Outlet, Automatically

Every outlet sees the schemes it qualifies for — linear, incremental, or BPDS — applied automatically at the point of order. No rep needs to remember eligibility rules or calculate free goods manually.

  • ✓All schemes auto-applied at point of order
  • ✓35% higher scheme adoption vs. manual tracking
  • ✓Real-time scheme performance visibility for trade marketing heads
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Order management — digital order booking with SKU catalogue and scheme application
CROSS-SELL & RANGE SELLING

See Every Order, Live — Before the Day Ends

Reps get in-app prompts showing related SKUs, bundle opportunities, and visual product recommendations - so full-range selling happens naturally, not by memory.

  • ✓Live order tracking by rep, outlet, and SKU
  • ✓Real-time scheme adoption monitoring
  • ✓40% more outlets covered per rep per day
  • ✓Reports compiled automatically — no manual data work
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Beat plan and route optimization — coverage, routes and outlet status
STOCK INTELLIGENCE AT ORDER TIME

2 Days to Live. Not 2 Months.

Reps see stock capture history and buying patterns before confirming an order — so quantities are guided by data, not guesswork. Overstocking and stockouts both drop.

  • ✓Dedicated onboarding specialist assigned to your account
  • ✓Works on any Android device
  • ✓Pre-configured for FMCG primary order workflows
  • ✓No IT project. No long implementation.
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Actionable analytics and reports — dashboards, KPIs and field sales insights
COMPLETE ORDER VISIBILITY FOR MANAGERS

Every order, every rep, every region. In real time..

Managers get a live view of all placed, pending, and rejected orders from one dashboard — no waiting for EOD reports, no chasing reps for updates.

  • ✓Track all orders by rep, outlet, region, or SKU from a central dashboard in real time
  • ✓Monitor target vs achievement with day-wise, SKU-wise, and outlet-wise order reports
  • ✓Analyse order vs fulfilment to catch supply gaps before they become missed revenue
  • ✓Use live dashboards to ensure reps are covering the right outlets and pushing the right SKUs
  • ✓Identify coverage gaps instantly — which outlets were visited, skipped, or under-ordered
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Van sales operations dashboard with stock, tracking and reconciliation

What our customers achieve

Average outcomes reported by field sales teams within 90 days of going live on GoSales Order Taking App.

2×
Faster order booking per store visit
0
Missed SKUs per order
35%
Increase in scheme adoption at outlet
40%
More outlets covered per rep per day
Why GoSales

Why choose GoSales Order Taking App?

Built for field reps who visit dozens of outlets a day — so every order is accurate, every scheme is applied, and managers see everything in real time.

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No missed SKUs, ever

Guided product lists and dynamic order forms walk reps through the full catalogue at every outlet — wrong quantities and missed items become a thing of the past.

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Schemes applied automatically

Linear, incremental and BPDS promotions apply at the point of order based on store profile and quantity — no rep needs to remember eligibility rules or calculate free goods.

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Live pricing and stock at order time

Reps see real-time pricing, live stock availability and outlet-specific buying history before confirming every order — so quantities are guided by data, not guesswork.

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Cross-sell and range selling built in

In-app prompts surface related SKUs, bundle opportunities and slow-moving items worth pushing — full-range selling happens naturally without the rep needing deep product knowledge.

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Real-time order visibility for managers

Track every placed, pending and rejected order by rep, outlet, region or SKU from one live dashboard — no waiting for EOD reports, no chasing reps for updates.

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Live in 2 days, no setup cost

Pre-built order taking journeys for FMCG and distribution connect with your DMS or ERP out of the box — your team is booking accurate orders within days of sign-up.

Integration Made Easy

Seamlessly connect with your existing tech stack, such as ERP, DMS, accounting tools, analytics and more.

Integration made easy across ERP, DMS, CRM and analytics systems

Pricing

Simple, transparent pricing

Per-rep pricing that scales with your team. No hidden fees. Switch plans anytime.

Enterprise FMCG Teams Choose GoSales Primary Order App
Client logoClient logoClient logoClient logoClient logoClient logoClient logoClient logo
★★★★★

2x faster order booking · 0 missed SKUs · 35% higher scheme adoption · 40% more outlets

G2 Rating: 4.7/5
Verified enterprise B2B reviews

Ready totransform your order taking?

Every store visit. Every SKU. Every scheme — captured.

Stop losing revenue to missed SKUs, unapplied promotions and orders booked on memory. Give your field team an order taking app that gets it right every single visit.

Frequently asked questions

Everything you need to know about primary order taking, schemes, and go-live.

Got another question? →

Reps work through a guided product list and dynamic order form that surfaces the full catalogue relevant to each outlet. The app flags items the store has bought before but hasn't ordered this visit, and smart SKU recommendations prompt reps to present the full range — so nothing gets missed through memory or habit.